Hi strange, I am

Eduardo Ruiz

AI-Native Senior Frontend Engineer

  • Building accessible, scalable web and mobile products
  • React, TypeScript, Next.js, React Native, and Node.js
  • 16+ years of product engineering from Colima, Mexico
  • AI-native development with agentic, spec-driven workflows

Experience

Agency lineageCoforge (formerly Encora, previously Nearsoft)

  1. Own end-to-end delivery across GoBankingRates and MoneyLion, including MoneyLion's Found Money product and the Billshark partner integration. Build web and mobile experiences with React Native, Next.js, and Node.js, backed by Java/Spring Boot services. Previously delivered the Today Money Experts program in WordPress/PHP.

    • React Native
    • Next.js
    • React
    • TypeScript
    • Node.js
    • Java
    • Spring Boot
    • WordPress
    • Contentful
    • Terraform
    • AWS
  2. Developed and shipped web products across consumer and admin healthcare applications. Redesigned components for WCAG 2.1 AA compliance. Built a scalable Stripe-based cost-sharing system and dynamic campaign modals with Contentful integration in collaboration with multidisciplinary teams.

    • React
    • Next.js
    • TypeScript
    • GraphQL
    • Stripe
    • Contentful
  3. Migrated legacy jQuery apps to responsive, accessible React applications. Partnered with cross-functional teams on experiments driving up to 2700% conversion increases and 12% incremental revenue. Led technical debt resolution during the COVID-19 pandemic.

    • React
    • Redux
    • GraphQL
    • Express
    • Cypress
  4. Developed Trello Power-Ups for Bitbucket, JIRA, and Confluence to attach branches, commits, and pull requests to cards with real-time status updates. Built a video collaboration Power-Up with React and OneSignal.

    • JavaScript
    • React
    • SCSS
    • Webpack
    • Atlassian Connect
  5. Developed a booking platform for call center travel agents, reducing onboarding time from six months to weeks. Migrated front-end stack from FreeMarker to Ember with TDD. Mentored new hires and ensured PCI-DSS compliance.

    • Ember
    • JavaScript
    • Mocha
    • Jasmine
    • Chai
  6. Developed web applications for various markets, from static sites and WordPress templates to complex SPAs. Trained a team of junior developers and interns in JavaScript.

    • Node
    • Ruby on Rails
    • Backbone
    • jQuery
    • JavaScript
  7. Built and monetized a humor blog that grew to 100,000+ daily unique visits via Google AdSense and direct ad sales. Designed, developed, and sold custom WordPress themes to clients who commissioned work after seeing personal projects.

    • WordPress
    • PHP
    • CSS
    • JavaScript
    • SEO
    • Google AdSense

Selected projects

Education

  1. 2006 – 2010

    Bachelor's Degree in Telematics Engineering

    Facultad de Telemática, Universidad de Colima
  2. 2003 – 2006

    Associate Degree as Technical Programmer Analyst

    Bachillerato Técnico No. 1, Universidad de Colima

Skills

Core technologies

  • React
  • TypeScript
  • Next.js
  • React Native
  • Node.js
  • JavaScript
  • Tailwind CSS
  • GraphQL
  • Playwright
  • Vitest
  • Codex
  • Claude
  • Docker
  • Terraform
  • AWS
  • Cloudflare

Frontend

  • Redux
  • Accessibility (WCAG 2.1 AA)
  • Responsive Design
  • Framer Motion

Mobile

  • Expo
  • Redux Saga
  • React Navigation
  • Firebase

AI & Agentic Development

  • Agentic Workflows
  • Spec-Driven Development
  • Codex
  • Cursor
  • Claude
  • MCP
  • Prompt Engineering

Backend

  • REST APIs
  • Express
  • WordPress

Testing

  • Unit Testing
  • Integration Testing
  • E2E Testing
  • React Testing Library
  • Cypress
  • Jest
  • A/B Testing

DevOps & Infrastructure

  • GitHub Actions
  • Linux

Additional Languages & Backend

  • Java
  • Spring Boot
  • Python
  • PHP
  • SQL

Contact

I partner with remote teams to build ambitious web and mobile products. For full-time roles, contracts, or product collaborations, get in touch.